UNIVERSITY PROJECT
For this project we were asked to work on a fashion brand of our choice and develop a proposal for an event of our choice; either a proposal for a catwalk show, catwalk presentation or press day.
The proposal was required to enable the brand to engage more with their audience, allow as much exposure as possible and tell the brand story in a new innovative way for S/S2020 season.
The proposal has to tap into trends and innovation with a justification on why and how the concept for this event will be suitable for the brand.
I formulated a creative solutions for a MOTHER OF PEARL fashion week presentation, using my strong written, creative and digital communication skills. The project below is proposing a collaboration between the brand and the Major of London to raise awareness about our clothe's environmental impact and the importance of growing and sustaining natural habitat.
